Right out of the gate he directed Tom Cochrane's "Life Is A Highway" which garnered him major international attention, a Juno nomination plus a number of Canadian Music Video Awards. Included among the 60-plus videos Storey directed are Stompin' Tom's Canadian classic "Margo's Got the Cargo" and Charlie Major's Nashville hit "Drive You Out Of My Mind" both of which won Canadian Music Video Awards. Soon his unique visual style had him directing commercials for clients as varied as McDonald's and General Motors as well as hour-long music specials for the major Canadian networks where he collaborated with artists such as Corey Hart, Anne Murray, Shania Twain, Buffy St. Marie, The Rankin Family and Amanda Marshal.
These endeavors brought him to the attention of CBC brass who invited him to direct a new series called Comics where he worked with some of Canada's best and brightest funny men, including Brent Butt, Ron James and Mark Farrell. These relationships helped Storey pitch and create many successful shows for a number of networks. With Ron James he created and directed the pilot for Blackfly, a single camera, film-style comedy for Global. He directed the multi-camera laugh-track driven Sean Cullen Show for CBC. But the grand-daddy of them all was the family-friendly, film-style hit comedy Corner Gas which he executive-produced and directed.
David Storey and Brent Butt pitched Corner Gas to CTV thinking that if they were lucky they would get one summer's work and a few good sodbusters (Saskatchewan beer). Six groundbreaking seasons, 107 episodes and many rave reviews later, Corner Gas could be the defining Canadian comedy of a generation. Along with an average audience share of 1.52 million, the series was nominated for an International Emmy in 2004, and has won six Gemini Awards, five Leo Awards, six Canadian Comedy Awards, two Directors Guild Awards and three Writers Guild Awards. The show has been sold to markets across Europe, Australia, the Middle East and the USA. Storey directed the final episode which garnered a 3.02 million audience share, setting a record for a Canadian scripted show.
Along with his role as Executive Producer and frequent episodic director on HICCUPS, Storey was Co-Executive Producer on Keep Your Head Up Kid: The Don Cherry Story, mini-series for CBC which aired in Spring 2010. He is also in development as an Executive Producer and director with Virginia Thompson on a feature based on Paul Quarrington's novel King Leary.